12 Dumbest Advertising Slogans Ever

sega-more-you-play-with-it-harder-it-gets

6 – Howard Family Dental,

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  • This slogan flabbergasts me, I refuse to believe someone would insinuate something so inverse to their job by accident, but at the same time the double entendre is so obvious that I really doubt they didn’t know what it could mean.
  • ‘We do our business in your mouth’ just conjures some really uncouth imagery, I cannot see myself going to a dentist that implies crapping in my mouth, even if it’s just because the dentist has a dirty sense of humour,
  • Because I really don’t want to be in the chair and have them start making jokes that could possibly make me gag and somehow make a dentist visit worse than usual.

5 – Nina’s Photography,

shootpeople

  • When you say to someone ‘I shot someone’ the first thought they’re going to have is that you put a bullet in them, this is reasonable, the word ‘shoot’ has been associated with projectiles much longer than they have been with cameras.
  • So it’s pretty clear that Nina’s slogan ‘I shoot People and Pets’ was to get people to double take and perhaps have her name sink into their brain, but I still don’t think people would go ‘yes I’d like to let this woman near my beloved pet.’

4 – Sega,

sega-more-you-play-with-it-harder-it-gets

  • The trick about advertising consoles, especially in the 90s, is that you need to advertise to parents as much as you do to teenagers and adults.
  • But that wasn’t how Sega rolled, but it must have been to their advantage right? I mean making a masturbation joke like ‘the more you play with it, the harder it gets’ is one of the reasons why Sega still sells consoles to this day.

3 – Hoffman Auto Body,

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  • You really want to seem trustworthy when you ask people to leave items that most people require a loan to buy, or at least I’d think you would, but Hoffman seems to disagree.
  • ‘Satisfaction Guarantee or Your Dent Back’ does anything but instil confidence, I can’t see this being particularly funny to anyone but another panel beater/mechanic and I also can’t see anyone thinking ‘well that sounds fair’ either.

2 – Ticket Bust,

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  • Advertising your ability to get your client out of tickets they actually deserve is already a pretty sleazy thing to do, but saying ‘we get you off’ just makes you absolutely certain that they are complete professionals that won’t do anything illegal or morally grey.

1 – Dr Pepper

DrPepperTen

  • Over 50 percent of the population are female and if it’s not gender specific in any way I fail to see why you would alienate them, it seems like a pretty good idea to try and get all possible customers, no?
  • But then Dr Pepper ran a campaign saying that their Dr Pepper Ten product wasn’t for women because it’s too strong tasting, not only is that alienating women, it also alienates people who aren’t sexist.

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